Not Involving a Broker Can Cost You

​During  my nearly 15 years of commercial real estate experience I’ve watched the industry evolve dramatically. As technological advances and market dynamics have changed the way we complete real estate deals, it becomes  clear that not involving a broker can actually be expensive for you..  Myriads of radio and TV ads promoting low cost real estate services have left people questioning the commission they pay real estate Agents. You may ask  ‘Why am I paying my Agent so much?’  But that is the wrong question.  Rather, the questions should be  ‘How is my Agent creating value for me?’ or ‘How is my Agent  saving me money?’ or ‘How is my Agent  making my life easier?’ or ‘How is my Agent  protecting my interests?’

While advertisements for ‘discount real estate services’ (primarily focused on residential transactions) coupled with internet platforms and high demand for product have caused commission rates to come down, the risk for principals is to think that they don’t need an Agent at all.  You may calculate that by not using  an Agent you  will save ‘X’ amount in commission dollars, but at what cost?  Everything has a cost. 
Many of our clients have had this consideration. While everything is negotiable in real estate, we have helped many clients see that one thing you should never negotiate on is having a skilled professional Agent advise you through the complexities of industrial/commercial transactions.  We aim to help them see this so that they are informed and counseled on how to achieve maximum value, efficient use  of their time, and effectiveness in protecting their interests. 
Not involving a broker will have a cost, and here are just some of the things it may cost you:
Money / Value
Selling too low, buying too high, determining the right lease or renewal rate, and determining appropriate concessions are all considerations.  Without the insights an Agent provides, you are left somewhat in the dark on what is right.   
We could share several stories recently where clients have not counseled with nor taken the advice of our team and the results  have significantly and negatively affected the value of their real estate or the income they would have received from a lease they negotiated.  Whether you are leasing or renewing a lease for an existing tenant, selling your property, or buying/renting a new location, why would you want to do it alone?  
In each of these instances, tens of thousands of dollars that would have been paid for a commission were  saved at a cost of hundreds of thousands (and perhaps millions) of dollars in income to the property owner.  It is staggering when you do that math!
Time: 
One of the key functions an Agent provides is to act as a go-between, a facilitator of information, responding to inquiries, arranging tours and conducting negotiations.  What is your professional or personal time worth?  Do you enjoy these real estate activities with a wide cast of characters, or would you rather focus your time on your own personal or professional endeavors?  Allow our team to make your life simplified and free up more of your time.
Experience & Expertise
Making mistakes is one thing to avoid.  But knowing the right time to do the right thing is a higher-level consideration.  When you engage our team, you benefit from years of transactional and relational experience. That translates into sound advice which  allows you to make the most informed and beneficial decisions .  You are an expert in your field of  business, so allow we  experts in real estate to help you.
Now in all of this, the key is not to just use any Agent, but use the right broker.  Contact us today for a discussion on how we can help you successfully execute or solve any problems.  ​